Pathway for Real Estate

The listing photos sell the house.
The map sells the life.

Pathway adds an interactive neighborhood map to any listing page — schools, parks, transit, and the good coffee, each with real walking and driving times from the front door. Buyers don't just see the house; they see their Saturday morning.

30 days of Premium, free. No credit card required.

Why it works

"What's the neighborhood like?" is the first question. Answer it on the page.

Every buyer does the same thing after they find a listing they like: they open a maps app in another tab and start searching — schools, commute, groceries, parks. The moment they leave your page, you've lost control of the story. A generic maps app shows them every gas station and a competitor's sponsored pin; it doesn't show them why this block is special.

A Pathway map keeps that research on your listing page, told your way. You pick the places that sell the location — the farmers market, the blue-ribbon elementary school, the trail head — and buyers explore them with routes that trace street by street from the front door.

Built for listings

Everything an agent needs, nothing to maintain.

Embed it on any listing page

One script tag drops the map into your site, your brokerage's template, or a single-property site. Works with Squarespace, WordPress, Wix, and custom builds.

QR codes for print

Every listing gets a QR code — put it on the yard sign, the open-house flyer, the brochure box. Drive-by traffic lands on your interactive map, not a Zillow search.

Real walk & drive times

"8 min walk to the park" beats "near parks." Pathway shows live walking and driving times for every place, with one-tap directions.

Your brand, not ours

Match pin colors to your brand, remove Pathway branding entirely, and use a clean custom URL you can read out loud at an open house.

See what buyers care about

View and click analytics show which places get tapped most — useful signal for your next listing description and your seller updates.

Private when it should be

Password-protect maps for off-market and pocket listings, and share them with qualified buyers only.

How it works

Listing to live map before your coffee cools.

1

Type the address

The property pin drops on a clean, beautiful map. No GIS tools, no API keys.

2

Pick what sells the block

Add color-coded groups — Schools, Parks, Dining, Transit — one place at a time or a whole category at once. Add your own note: "the listing agent's favorite espresso."

3

Embed and share

Paste one snippet into the listing page, drop the link in your email blast, print the QR code for the sign.

Questions

What agents ask us.

Does it work on my brokerage's website template?
Yes — the widget is a single script tag that renders an iframe, so it works anywhere you can paste HTML: WordPress, Squarespace, Wix, IDX templates, or single-property sites. If you can add a YouTube embed, you can add a Pathway map.
How many listings can I have?
Base ($15/mo) covers 5 active listings; Premium ($30/mo) covers 12 with password protection, custom URLs, and deeper analytics. Your 30-day free trial includes everything in Premium.
What happens when a listing sells?
Swap the address and reuse the slot for your next listing — your plan covers active listings, not lifetime totals.
Can I show school catchments or commute times to downtown?
You can pin any place — schools, stations, an office address — and Pathway shows real walking and driving times to each from the property, plus one-tap Google Maps directions for buyers who want the full route.

Your next listing deserves more than a static map.

Build the neighborhood story in ten minutes — free for 30 days.

Start free →